Sunday, 17 January 2016

TWICE’s Tzuyu Removed from LG U+ Adverts

TWICE’s Tzuyu has been removed from LG U+'s adverts, following the controversy with her holding a Taiwanese flag. 

On January 15th, LG U+ issued a statement regarding Tzuyu's role as their brand endorser. Apparently all adverts, both on TV and YouTube, featuring Tzuyu would be removed from air. The brand's latest line, "Y6", is a collaboration with Chinese manufacturer Huawei.

Due to bad publicity in China, all products marketed by Tzuyu have been removed. Despite the controversies, the singer's contract with the company is still valid. 

Tzuyu has alongside JYP Entertainment issued a statement, which acts as a formal apology.The controversy started when the singer held a Taiwanese flag in a broadcast to represent her nationality. Mainland China wasn't too thrilled, so an apology was issued.

The broadcast in question was "My Little TV" and due to TWICE's members' various nationalities, the members were asked to hold up a flag from their country. Since Taiwan considers themselves to be separate from mainland China, Tzuyu held up the Taiwanese flag instead of the flag People’s Republic of China.

Due to the tense political situation surrounding mainland China & Taiwan, this action sparked controversy. Taiwanese singer Huang An, who considers Taiwan as being part of China, accused Tzuyu of being a traitor to the country. Following the accusation, various Chinese broadcast stations, such as TBV, cancelled all and any shows that would showcase the group. 

JYP Entertainment issued a statement, citing Tzuyu is only 16 years old and had no political intentions when holding up her flag. Despite the statement, the company decided to cancel all events in China for the time being.

"Hi everyone, I have something to say to everyone. 
Hi everyone, I am Chou Tzuyu. Sorry, I should have came out and apologized earlier. Because I didn’t know how to face the current situation, I have been afraid to face everyone directly, so I’m only speaking out now. There is only one China. The two shores are one. I feel proud being a Chinese. I, as a Chinese, have hurt the company and netizens’ emotions due to my words and actions during overseas promotions. I feel very, very sorry and guilty. I have decided to halt all current activities in China in order to reflect seriously. Again, I apologize to everyone. Sorry."

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